There is no doubt that delivering the right message to the right audience at the right time via the right channel has turned out to be much easier than ever before. Several new mediums, like blogs, webinars, e-books, white paper, etc have been used to appeal to the target market. What you need is informative […]
Read MoreGone are the days, when simple marketing plans were effective enough for lead generation. Today, the advanced technologies have brought in so many sophisticated marketing means that marketers need to be very careful while targeting the audience. The consumer buying process has drastically shifted from traditional means to new means, where they carry out enough […]
Read MoreAre you facing issues with regard to email open rate? Do you want to learn more about the best email subject line length? There is no doubt that the email subject line is the first impression to be taken into account, and whether a person will proceed to open the email or not depends a […]
Read MoreEmail marketing is one of the effective ways of marketing that could improve upon lead generation and enhance online visibility. However, marketers need to have strategic approach to make the campaign work out and bring better returns. One of the ways that is not recommended in this entire process is buying of email list. Indeed, […]
Read MoreGone are the days, when just building websites was sufficient to promote business. Today, there are numerous of marketing tactics and techniques that are required to enhance online visibility and to attract visitors. It is because people love spending time online, rather than socializing in real or watching TV. It has also given businesses a […]
Read MoreMarketing automation has given businesses new grounds to rise and reach target audiences. However, you have got Marketo and its doing good, but you still want to come up with innovative ideas to make your marketing campaign work fantastically. Indeed, marketers always want their campaigns to give them steady returns. Hence, they need to focus […]
Read MoreDo you think that your marketing campaign ends when customers buy? No, it is not so. Marketing is a non-stop process that is required to acquire new customers, retain existing ones and build long term relationships with them. What should you do to turn successful prospects into customers? What should you do to help your […]
Read MoreBy now, if you’re not already using it, you’ve heard the hype about how great marketing automation is. Marketing automation is a great tool, there’s no doubt about it – in short it helps organize lead scoring and helps define quality leads – but it’s also not always enough. It’s true that it has been […]
Read MoreHow to bring the best out of your marketing efforts? How to push more leads into your sales channels? How should marketers take better control over revenue process and achieve defined set of goals? There are numbers of questions that marketers ponder over to bring out solid strategy that can improve upon marketing ROI. Indeed, […]
Read MoreBy now you’ve probably known all about marketing automation and you probably know that it’s one of the fastest growing areas for business to business marketers. Marketing automation is an essential tool for marketers in today’s fast-paced cyber-connected world. If you’d like to know more, check out the latest statistical numbers on marketing automation listed […]
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