Category: Marketing Automation

Beware of List Purchase

Email marketing is one of the effective ways of marketing that could improve upon lead generation and enhance online visibility. However, marketers need to have strategic approach to make the campaign work out and bring better returns. One of the ways that is not recommended in this entire process is buying of email list. Indeed, […]

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8 Tips For Successful Online Events

Gone are the days, when just building websites was sufficient to promote business. Today, there are numerous of marketing tactics and techniques that are required to enhance online visibility and to attract visitors. It is because people love spending time online, rather than socializing in real or watching TV. It has also given businesses a […]

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5 Best Practices of Marketo

Marketing automation has given businesses new grounds to rise and reach target audiences. However, you have got Marketo and its doing good, but you still want to come up with innovative ideas to make your marketing campaign work fantastically. Indeed, marketers always want their campaigns to give them steady returns. Hence, they need to focus […]

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  • Marketing Automation
  • Comments Off on Top 10 KPI’s Marketing Metrics for any board meeting to prove ROI

Top 10 KPI’s Marketing Metrics for any board meeting to prove ROI

How to bring the best out of your marketing efforts? How to push more leads into your sales channels? How should marketers take better control over revenue process and achieve defined set of goals? There are numbers of questions that marketers ponder over to bring out solid strategy that can improve upon marketing ROI. Indeed, […]

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The Stats on Marketing Automation

By now you’ve probably known all about marketing automation and you probably know that it’s one of the fastest growing areas for business to business marketers. Marketing automation is an essential tool for marketers in today’s fast-paced cyber-connected world. If you’d like to know more, check out the latest statistical numbers on marketing automation listed […]

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  • Marketing Automation
  • Comments Off on How to Push Existing Leads Through the Funnel Faster

How to Push Existing Leads Through the Funnel Faster

You’ve caught a prospect’s interest, they’ve spent time on your web page, attended free seminars or whatever, but how do you speed up the process of moving them through your marketing funnel? Now that you know they are a quality lead, you can invest some effort into accelerating them through your marketing process. Follow these […]

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