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Are you looking for marketing systems and strategies to convert traditional email campaigns into an ROI generating machine? Then, you are right! No other MarTech tool can benefit businesses more than marketing automation platforms in revenue generation. Automation tools enable users to manage, nurture, segment, and target leads accurately throughout the customer cycle. So, how […]
During times of crisis, business and marketing leaders feel pressured to run operations on a limited budget. But, a limited budget should not limit businesses from getting results from their marketing efforts, specifically small and medium-sized companies that need to keep up and running with cut-throat competition in a challenging economic environment. Though a small […]
According to Inside Sales, 73% of B2B sales and marketing leaders consider webinars the best way to generate high-quality leads. A study by Curata has pointed out that 79% of buyers prefer sharing information when invited to register for webinar events. Other studies reveal that 87% of marketers consider webinars as an effective lead generation […]