Marketers are constantly developing multi-channel marketing campaigns to reach their target customer. Generally, Marketers tend to focus majority of their attention on websites and include a mobile friendly website design as a beneficial addition. However, with more percentage of users on mobile than ever before and Google’s new mobile friendly algorithm, Marketers need to shift their attention […]
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Content marketing is a crucial component of marketing that can bring your business to new heights. It conveys your company messages at a large scale and introduces lead generation for converting unknown leads to customers. One way marketing campaigns accomplish this is through landing pages which ask for lead contact and demographic information in exchange […]
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Do you think that your marketing campaign ends when customers buy? No, it is not so. Marketing is a non-stop process that is required to acquire new customers, retain existing ones and build long term relationships with them. What should you do to turn successful prospects into customers? What should you do to help your […]
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