Lifecycle marketing is about making every interaction count and turning customers into enthusiastic brand champions. Customer lifecycle platforms can help you focus on each stage of the customer lifecycle and tailor your marketing to meet their needs fast. What Is A Customer Lifecycle Platform? Customer lifecycle platforms are crucial in managing customer relationships, from acquisition […]
Currently, there are plenty of disciplines that fall under the fields of marketing, and it continues to expand. While there are careers that are more inclined on the technical side, such as onsite SEO, paid campaign management, conversion rate optimization, and many others – several marketing jobs seek people or professionals with creative potential. Such […]
So all those years of working hard are finally paying off, and your business is witnessing a huge success. Of course, you are overwhelmed by this achievement, and by now, you must have started planning the next roadmap to mark another success. But did you realize that with a bigger business, your organization will need […]
As the world is hoping towards a better future post the pandemic, organizations have already started strategizing on how to redirect businesses that will match the new normal of working from home. If you are on the same page, remember that in this era of social distancing, your new business plan calls for a primary […]
Marketing operation is quickly changing, with marketing teams holding a wide range of roles that directly contribute to revenue growth. Therefore, you need to look for marketing professionals with a diverse range of skills. These expert modern marketers then must contribute to your revenue growth plan. Many companies may hire “full-stack” marketing professionals who are […]
Are you planning to improve your onboarding process? The onboarding process may seem challenging or confusing especially if you have to prep up with small human resources and information technology resources. A well-executed onboarding process can benefit you by saving a considerable amount of time and effort – all you need is to ace the […]
Excited about your business growing overseas? Of course, you are! But, did you plan on how to manage teams and different employees located in various parts of the world? Having a team spread across different countries can give you access to new markets and high business reach, but only if you can successfully manage different […]
As the COVID-19 pandemic hits the world, it is making a huge impact on the economy of every industry. With the world-wide lockdown and workers being quarantined, companies had to make work-from-home arrangements for their employees, which is not really an option for many organizations. Thus, the administrative operations for such companies went for a […]
Marketing is considered a crucial part of human resources operations in successful companies. Marketing strategies are widely used for bringing the best talents from the industry to organizations. It’s also used in promoting company culture and attracting people to join. It’s essential to ensure a healthy company culture to retain employees and skilled professionals within […]
Employee engagement is a commonly circulated term around the staffing and human resources sector. There are multiple definitions available for describing an engaged employee. Some people might say an engaged employee is enthusiastic, whereas some define it as a happy employee. What is Employee Engagement? In general, an engaged employee can be described as someone […]