Let’s say that you have already mastered the art of designing a template, compelling subject line and copy, and discovered the best day and time to send. So, how about taking your email delivery skills one step ahead – and find out what it takes to spam-proof your email. The biggest enemy of an email […]
Research and studies have repeatedly emphasized the benefits and effectiveness of welcome emails. The open rates of welcome emails are often times as much as 50% higher than other email message types. Why? The simple reason why welcome emails work is because prospects want to know about your product/services and discover various offers that are […]
Many business owners and marketers create killer content and push it to the 10 different digital assets immediately – and then, forget it. Consider this: what if some of the targeted readers and consumers were not online or missed the update when the content was flashed for the first time? Sadly, that’s how many bloggers […]