The transformation from your batch and blast email marketing campaigns to personalized, tailored, and targeted emails to each subscriber at the right time can significantly boost your ROI from email marketing. The best thing about personalized email campaigns is that they can be automated. So, what is email personalization, and how can it be automated? […]
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The B2B environment is becoming increasingly congested, so much so that customers are now expecting organizations to offer experiences, deals and information personalized to their needs and preferences. Marketers must go way beyond traditional practices to break through the clutter. In today’s digital society, organizations need customized strategies that continually improve the customer experience as […]
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The B2B environment is continually increasing in congestion, so much that customers are now expecting organizations to offer experiences, deals and information personalized to their needs and preferences. Marketers of these organizations must go way beyond traditional practices to break through the clutter. In today’s digital society, organizations need customized strategies that continually improve the […]
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