Category: Marketing Technologies

MOPs vs. Marketing Technologists – What’s the Difference?

In the ever-evolving digital marketing landscape, new roles and terminologies constantly emerge. Two such terms that have gained prominence in recent years are MOPs (Marketing Operations) and Marketing Technologists. While they both play pivotal roles in a company’s marketing efforts, they are distinct in their functions and responsibilities. In this article, we’ll delve into the […]

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