Author: Madhu Gulati

Gmail Started Supporting Responsive Email Designs – Boon or Bane in Email Marketing?

One of the major email marketing predictions of 2016 was Gmail would start offering support for responsive design in emails. Email marketers had long back anticipated this new Gmail update wherein it will start providing style support for its webmail clients and support for responsive design including CSS media query support. Gmail has recently released […]

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Why and How to Make Your Existing Website Mobile Ready?

Mobile is gathering momentum in the online marketing industry. Marketers who have not yet raised their digital communications to the mobile bar yet are missing a large chunk of their targeted audience who are searching for content on their mobile devices. In addition to the users’ growing dependence on mobile devices for browsing, marketers must […]

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How to Resolve Issues Occurring with Marketo Fields When the Marketo Salesforce Sync Stops?

The configuration changes made to the Marketo SFDC frame will affect a number of fields during the syncing process. Previously Marketo had two packages in its Salesforce AppExchange: Marketo Lead Management (MLM) package and Marketo Sales Insight (MSI) package. This current configuration update will remove the MLM package, and the MSI package will not require […]

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